The number of people selling content online, from online courses to memberships to videos, is at an all-time-high and growing. Thousands of Squarespace customers created content to sell in the past year alone, and the number of entrepreneurs making money on our platform has increased by more than 50%.
To further help entrepreneurs monetize their content, we’re thrilled to announce the launch of new features designed to help them turn their passion into profit:
Turn blog readers into paying subscribers with blog paywalls
Starting today, anyone can turn articles into a passive income stream by adding a paywall to their blog. Squarespace customers can simply set the price, and choose whether to charge a one-time fee or recurring subscription. Readers will see a preview of the blog content, and then pay for access to unlock entire posts.
Earn recurring revenue by selling video subscriptions
Video creators can monetize content by charging for access to their video library, or by placing a paywall directly on a video player. They can also offer a selection of videos for free as a preview to attract potential subscribers. Their audience can explore titles, thumbnails, and descriptions of videos before deciding to purchase access to the full video content.
Bundle and tier content
Entrepreneurs can sell individual pieces of content, or bundle various content types together into complete packages. For example, a creator can bundle an online course with access to a blog, or pair a membership with access to a video library. They can also create tiered offerings, selling select content for a base price and setting a higher price for full access to their entire content library.
“At Squarespace, we are building a versatile toolkit to make it effortless for the next generation of entrepreneurs and creators to get online, monetize their work and grow a business,” said Paul Gubbay, Chief Product Officer at Squarespace. “Modern entrepreneurs are looking for a platform adaptable enough to bring all of their ideas and creativity to life. From writing articles, to posting video content and creating multimedia online courses – we are committed to lowering the barrier of entry for anyone looking to share their knowledge online.”
These latest features join our growing set of tools designed to help entrepreneurs unlock income on our platform. Anyone with a Squarespace Business or Commerce plan can access them through their existing Squarespace plan, and customers with a Squarespace Personal plan can access them by attaching the Digital Products Add-On plan to their subscription.
Additional Squarespace tools to capture audiences and monetize include online courses, memberships, and Squarespace Email Campaigns. To learn more about easy ways to monetize audiences and run businesses online, click here.