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Squarespace Acquires Tock to Advance Hospitality Offering

Our mission at Squarespace is to help our customers build a brand and transact with their customers in an impactful and beautiful online presence. As a next step in our evolution, today we are announcing that we have acquired Tock, a leading unified system serving the hospitality industry with online reservations, table management, takeout, and events in one place.

“Ecommerce within the restaurant and hospitality industries is a large and growing market opportunity,” said Anthony Casalena, Squarespace Founder & CEO. “I’ve long admired Tock’s vision to reimagine how reservation-based businesses connect with their customers. We believe that together we will continue building on their success, bringing Tock’s capabilities to our all-in-one product suite in service of our customers in the hospitality industry and beyond.”

“Squarespace and Tock have a shared mission of elevating and enabling our customers’ success and passion,” said Nick Kokonas, Tock Founder & CEO. “Combining Tock’s unified platform and years of hospitality industry expertise with Squarespace’s reach, resources, and design-forward products, in our view, creates an opportunity to deliver a best-in-class solution to millions of entrepreneurs and small businesses around the world.”

Launched in 2014 by Kokonas, co-owner and co-founder of the Alinea Group, Tock powers reservations, table management, carryout operations, and events for more than 7,000 hospitality operators ranging from neighborhood pizzerias to Michelin-starred destinations, wineries, and pop-ups in 30 countries. Tock has processed over $1B prepaid experiences in addition to millions of standard reservations across 200 cities around the world. Recently named one of Fast Company’s Most Innovative Companies in 2021, Tock launched Tock to Go in 2020 in response to the COVID-19 pandemic to allow restaurants to schedule takeout orders themselves instead of linking out to delivery services. 

We’re thrilled to welcome Tock to the Squarespace family as we continue to offer our customers, especially those in the hospitality industry, a way to manage and grow their businesses with the support of our all-in-one platform. For current Tock customers, there will be no interruptions or changes to your service whatsoever. Tock will continue to invest in new features, and develop and support its reservation system with the exact same team and leadership. For Squarespace users, stay tuned for developments on the ways you will be able to access Tock’s technology in the coming months.